Public relations students worldwide will gain an unprecedented opportunity this year to access the world’s leading conference focused on the critical PR topic of strategic communication measurement and evaluation. The International Association for Measurement and Evaluation of Communication (AMEC) has…

Reading Time: 2 minutes

Fox&Cat has relaunched with its new people-first, senior consultant operating model and bespoke planning framework, ADAPT™. The agency’s lean model means it can deliver award-winning programmes and campaigns at market-leading value, resource itself at speed with the right team, all…

Reading Time: 2 minutes

Dr Keren Darmon joined me on Zoom for a virtual interview where we spoke about her research into the gender inequalities women face in the PR industry and the impact of women's networks. An accomplished scholar and lecturer in the…

Reading Time: 4 minutes

Dr Stuart Thomson is a public affairs and communications specialist with over 25 years’ experience. In ‘beyond the brand’, he shares his career, business and personal interests. The industry Why did you pursue a career in public relations and communications?…

Reading Time: 4 minutes

The Public Relations and Communications Association (PRCA) has published the results of its U.S. PR and Communications Census, revealing pertinent issues such as industry perception, evolution, and key challenges, particularly in the aftermath of the pandemic. Continue reading or listen…

Reading Time: 2 minutes

Jon Gerlis is head of PR and policy at the Chartered Institute of Public Relations. In ‘beyond the brand’, Jon shares his career, business and personal interests. The industry Why did you pursue a career in public relations and communications? …

Reading Time: 3 minutes

Amanda Coleman is a crisis communication specialist and the director and founder of crisis communication consultancy Amanda Coleman Communication Ltd. Based in the UK, she has more than 20 years’ experience in crisis and emergency communication. In 'beyond the brand',…

Reading Time: 3 minutes

This extract from Internal Communication Strategy by Rachel Miller is © 2024 and reproduced with permission from Kogan Page Ltd. All rights reserved. The extract features in Chapter 2: The Mindset Strategic Communicators Need. What is mindset? Before we look at…

Reading Time: 12 minutes

The Chartered Institute of Public Relations (CIPR) has launched its new sector survey, aimed at understanding the working lives and views of public relations professionals. After a one-year hiatus, the 'State of the Profession 2024' survey returns to capture practitioner…

Reading Time: < 1 minute

Emmanuel Ofosu-Appiah is Associate Director, Financial Services at Edelman Smithfield. In our ‘beyond the brand’ feature, he shares his public relations, business and personal interests. The PR industry Why did you pursue a career in public relations and communications? I…

Reading Time: 3 minutes

It’s been a while since I wrote an editor's note for Strategic. In Q4 2023, we introduced a minimum viable product for an online marketplace. While the platform research and testing continues, we’re resuming our external focus on Strategic’s online…

Reading Time: 2 minutes

An unprecedented 45 PR agencies and industry organisations came together to work for a shared objective – urgent action against climate change. The United Nations Development Programme (UNDP)’s “Weather Kids” campaign launched on 21 March, with coverage in over 80…

Reading Time: 4 minutes