Are PR and marketing the yin and yang of modern business? Jennifer R Hudson (pictured), president of ThinkBeyond Public Relations in Florida, Donovan Neale-May, executive director at the CMO Council in the US, and Dr Conor Carroll, lecturer in marketing at the University of Limerick in Ireland, share their views.
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RELATIONSHIPS have been put to the test during the past year in every sense and context. In business, no profession…
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AN excerpt from MAKE IT, DON’T FAKE IT: Leading with Authenticity for Real Business Success by award-winning CEO, C-suite advisor,…
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FRANCIS Ingham, director general at the Public Relations and Communications Association (PRCA), shares his outlook on the industry. Covid-19 has…
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THROUGHOUT my career, I’ve held roles in journalism, marketing, branding, public relations and corporate communications across numerous industries, writes Courtney…
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PUBLIC relations (PR) and marketing are often confused as being essentially the same, yet while the two disciplines sit comfortably…
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FOR as long as I’ve been working as a public relations specialist – 25 years – there has been an…
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WAS the concept of a European Super League (ESL) a stroke of marketing genius but just got the PR execution…
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HOW companies communicated during the Covid-19 crisis is a dominant theme for nominees on the recently announced Public Relations Consultants…
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The Public Relations and Communications Association (PRCA), the Chartered Institute of Public Relations (CIPR) and the International Communications Consultancy Organisation…
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A new book, Influential Internal Communication, authored by Jenni Field (pictured), director at Redefining Communications, has been launched to help…
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Empathy, feedback and shorter, focused meetings should be goals during crises — and ordinary times, US national survey of professional…
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